Best Web design and development Company |Dotcreative

A well-written content may make or break your website. Excellent content writers of the  best Content writing company in Kolkata  can lead to increased viewership, traffic to your website, and higher engagement with your viewers, resulting in improved lead generation and possible customers. So if you engage a writer who does not create good content, you will not get a decent return on investment. Therefore, you must understand how to hire the best content writer for the job. Level of expertise:  A writer may have extensive expertise in writing blogs but has no prior knowledge of your industry or no experience with a sales presentation or landing page. Taking samples that correspond to what you expect from the writer aids in identifying the ideal writer for the project. Also, ensure that all requirements are included in the job description so that only qualified candidates apply. Research abilities:  Good article comes from a thorough study. A competent content writer...

All businesses must have a website. Modern customers seek to understand everything they can about it before using a service. So, you must update your current website with more modern and high-end functionality or take your company online and build a digital presence with the help of the  best Web design company in Kolkata . But the problem is that how much do you have to spend to create a website? The website building cost depends on your requirements. A website contains various features. But your website does not need all of these. You should ask yourself a few questions to better understand your aims. It assists you in avoiding overspending while creating your website. What features will you require? It is critical to decide which features you would like to have on your website. So, make a list of the features you will require later on. If you have a list of features ready, you may prioritize high-priority features and streamline the entire development process. It also reduces th...

Google Discover is a content suggestion engine powered by artificial intelligence (AI) that can be accessed directly below the Google Search bar in the Chrome app. The  best SEO Company in Kolkata  has already recognized that Discover delivers a large amount of organic traffic. Keywords alone are not going to get your content to the top of Discover. The good news is that many of the same SEO rules still apply. The rules are- Improve your website for Google Accelerated Mobile Pages (AMPs):  Google Accelerated Mobile Pages (GAMP) is a significant SEO factor. Because it was designed for speed, and speed is a major aspect of Google's ranking system. If your web pages take a long time to load, Google will give you a lower ranking. AMPs load instantly, providing a smooth and enjoyable website user experience on all devices.  Utilize eye-catching visuals:  Google Discover has been redesigned to reflect the growing importance of visual content. You should develop more h...

You could have the best blog on the planet. However, it is a waste of time if no one sees it. In this article, I will show you the techniques of the  best Content writing company in Kolkata  to increase visitors to your blog. I will also go through how to breathe new life into your existing blogs and create a consistent flow of visitors to each new blog you publish. Focus on pillar articles:  Pillar articles mean high-quality items that account for most traffic. Rather than producing many individual blogs all about the same topic, focus on writing one pillar article that encompasses everything so that users can find everything at once.  Contribute guest posts to other blogs:  Writing guest posts for other websites can boost your site's visibility. It can also provide your blog with a backlink from another great site, which will help your SEO. Use social media:  Share each new blog article on your social media. If you spend time sharing informative content o...

  Many businesses have been thrown into uncertainty and disarray as a result of the recent introduction of Covid-19. Numerous enterprises such as shops, theatres, salons, and restaurants are currently unable to operate because of COVID-19 restrictions. Some sectors such as the leisure and hospitality industries have witnessed a complete stoppage of operations, leaving them with no choice but to rely on their savings and any government assistance they can obtain. There is a great temptation to close shop to conserve money in enterprises where the services cannot be sold due to lockdown and to wait until these services can be sold again. As entire countries go into lockdown, digital marketing services of the   Digital marketing company in Kolkata   are likely to be the only realistic means to reach clients. This sort of marketing also has an advantage due to more people locked at home and using the internet more frequently. Why is digital marketing vital for business? Digit...

  Search engines are continually developing new metrics. So, it is necessary for SEO companies in Kolkata to modify their methods to keep up with the latest SEO trends and stay ahead of the competition. This list has been updated with the additions of core web vitals and page experience. What is Core Web Vital? Google Core Web Vitals are standardized metrics that assist developers in understanding how visitors use your web page on a desktop or mobile device, what their experience is like in terms of speed, how quickly they can engage with it, and so on. Core Web Vitals identifies user experience concerns by generating metrics for the three major aspects of user experience, which include ease of interaction, visual stability of a page from the user's point of view, and page load time. Each of these measures offers a unique aspect on several factors that influence how pleasant it is to use the page, how it feels, and how useful it is.  These are exceptionally significant on mobi...

You are not the only one who has trouble getting traffic to your website. According to the research, 64% of content professionals have trouble finding enough people knowledgeable in content strategy, which is one of the most important factors driving visitors to a website. Trying to track what is driving visitors to your site while also updating social media accounts, planning a new email campaign, and producing fresh blog posts is nearly impossible. Here are the best tips of the  best SEO service provider in Kolkata  that will assist you in increasing traffic to your website. Consider On-Page SEO:  Do you believe SEO is extinct? Consider it again. Content optimization for search engines remains a worthwhile strategy. On-page SEO optimization does not have to take forever, and it could assist increase your organic traffic.  Create backlinks:  Backlinks from comparable firms or industry leaders will not only put your company in front of a bigger audience but will...

New generation customers have grown up in a rapidly changing digital society. 75% of new-gen customers spend their spare time online, putting them in a position to shape how businesses conduct themselves on digital platforms. They are difficult to please because of their strong commitment to equality, innovation, and pragmatism. So, you must step up your marketing efforts to gain their loyalty. You can hire a  Digital marketing company in Kolkata  to help you plan your course for success. Here are some strategies to attract new-gen customers. Instead of selling products, promote experiences:  Hard sales aren't appealing to new-gen customers. Internet-savvy millennials are impervious to overt marketing efforts since they've grown up with the medium. They're not interested in hearing why your product is so great; they're interested in learning how it will benefit them.  Traditional marketing strategies will not cut it with new-gen customers:  In marketing campaign...

After starting as a photo and video sharing site, Instagram has evolved into one of the most powerful advertising tools available today. According to a recent report, 30% of businesses use their maximum ad money for Instagram ads. The issue now is to get the most bang for your buck from Instagram ads. If your users aren't responding to your adverts, it's time to hire the  best Instagram marketing company in Kolkata  and take their new approaches. We'll look at some of the best ways to advertise on Instagram in this article. Make use of Instagram's new zoom function:  With Instagram's new pinch-to-zoom function, users can get a closer look at both photographs and videos. If you can pique people's interest with the promise of some interactive material, you might be able to get them to take notice of your photographs when they see them in their feed. These features give businesses a fresh start, giving them a fresh opportunity for ad innovation and finding new meth...